The BMW X5 M Makes Its IMSA Safety Car Debut
BMW of North America
Tasked with uniting the powerhouses of BMW Motorsport and BMW M, Hitting Redline worked around the clock to produce this project in under a week, featuring BMW Motorsport veteran and BMW Team RLL driver Connor de Phillippi as he wrings out the BMW X5 M Competition prior to its IMSA Safety Car debut at Virginia International Raceway (VIR). Produced in July 2020, adhering to all CDC COVID-19 guidelines, by Hitting Redline, with professional aerial capture by Andromeda Visuals.
Full Video Production
Campaign Planning and Execution