BMW Motorsport at the Rolex 24 at Daytona
BMW of North America
For more than six years, Hitting Redline has worked alongside BMW Motorsport and BMW USA to capture the raw energy and perseverance of BMW’s entries into the Rolex 24 at Daytona. Working closely with the client’s international social media team, Hitting Redline provides full race and team capture, producing powerful imagery of the BMW M8 GTE’s performance from its debut to its back-to-back wins, as well as real-time social videos during the race for use on @BMWUSA channels.
Campaign Planning and Execution
— BMW USA (@BMWUSA) January 28, 2018